The author argues that the development of technology has led to the emergence of new forms of communication and interaction between people, which have become the main factor in the formation of the modern world. The book "Machine Sales Systemic Approach to Active Sales" by Полещук О. presents a unique perspective on the role of technology in shaping the modern world and the importance of understanding its evolution to ensure the survival of humanity. The author argues that the rapid pace of technological advancements has led to the emergence of new forms of communication and interaction between people, which have become the primary factor in the formation of our contemporary society. The book begins by highlighting the significance of technology in today's world, emphasizing how it has transformed the way we live, work, and communicate. The author posits that technology has not only revolutionized the business world but also influenced the way we think, learn, and interact with one another. This shift in perspective is crucial for comprehending the dynamics of modern life and the challenges we face as a society. The author then delves into the concept of the "machine sales system," which refers to the use of technology to facilitate active sales processes. This approach emphasizes the importance of understanding the customer's needs and preferences to create personalized experiences that foster long-term relationships and drive sales growth. The book provides practical examples of how this system can be applied in various industries, from retail to healthcare, demonstrating its versatility and effectiveness. One of the central themes of the book is the need to develop a personal paradigm for perceiving the technological process of developing modern knowledge. The author stresses the importance of recognizing the interconnectedness of technology and humanity, and how this relationship is critical for our survival.

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